Jotun unveils new products in Mideast, N. African market

Jotun Powder Coatings (JPC) has unveiled new powder products in the Middle East and North African region on Thursday.

The two products, Ultra Shine and the Aurora Collection, were launched initially two months ago.
“At Jotun Powder Coatings, we have been providing consultants and engineers with high-quality, cost-effective, sustainable and protective powder-coating solutions for many years," JPC Global Marketing director Olaf Conreur said. "Our products are known for withstanding extreme levels of UV light, various levels of humidity, corrosion and other environmental pollutants to preserve their strength and appearance.”

The Aurora Collection is based on the Northern Lights, providing 11 colors that can be applied to steel and aluminum for both a stylish and effective coating that is also environmentally conscious.

The Ultra Shine coating provides a mirror-style finish, and with its powder-based application allowing for faster production times, costs are reduced by 70 percent compared with other similar coating products.

“The Aurora Collection and Ultra Shine were the results of a long journey of research and development, and it is important we provide our customers with the latest technology and trends in powder coatings,” Conreur said.

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