FLASH
Entertainment, a premier live events company, announced this week that it will
partner with the Sport Industry Series for 2016 and 2017 and become an integral
part of the Sport Industry Forum’s Abu Dhabi Working Committee.
“World-class sporting
events have always been a focus for our business,” John Lickrish, CEO of FLASH Entertainment, said. “The Sports Industry Forum
partnership signifies FLASH Entertainment’s commitment in driving new
initiatives that will help shape the industry.”
Lickrish mentioned a
multitude of successful sporting events that attract athletes to the region and
deliver grassroots programs: FIFA Club World Cup Abu Dhabi, Abu Dhabi World
Professional Jiu-Jitsu Championship, NBA JamFest Abu Dhabi, UFC 112, UFC Fight
Night and the Mubadala World Tennis Championship.
“We are delighted to
have FLASH as Official Partner to the UAE Sports Industry Forum series over the
next year,” Dr. Sally Corander, of INTERACT Events, said. “Flash bring a
wealth of knowledge from the sports sector and we are looking forward to
working with them to advance sports in the region.”
