Finding a job can be hard all over the world – now, a
leading advertising company in the UAE has created an online platform that can
make life a lot easier for job applicants in that nation.
With dubizzle’s new applicant dashboard, those who are applying
for jobs can monitor their efforts and stay more knowledgeable about how their
resumes and cover letters have been received.
Part of the appeal of this platform is in the intelligence
that applicants receive about employers. When posting a job ad, employers put
in a few core skills that they’re looking for. Job applicants see this, and
they can match the requested skills in their communications to the prospective
employer. These value-added options are available for a fee on the platform.
A “highlight your application” feature helps recruiters to
shuffle applications. Like an applicant tracking system, dubizzle helps hiring
people save time and make the process more efficient and transparent.
There’s also a video cover letter feature where applicants can submit
short videos.
In a recent interview, dubizzle Senior Product Manager Mireia Mujika said the
site is getting over 5 million monthly active users and reaches an estimated
60 percent of internet-connected people in the Emirates.
“In July, we were ranked as the ninth most visited website
in the UAE according to SimilarWeb, the international website traffic company.”
Mujika told the
Gulf News Journal. “This month, the dubizzle app is ranked as the No. 1 lifestyle
app in the Google Play store, and in the top three shopping apps in the iTunes
app store in the UAE.”
Mujika
said dubizzle helps support job seekers in a high-pressure market.
“The job market in the UAE is incredibly competitive.” Mujika said, citing
over 285,000 job listings on the platform with an average of 240 applicants
per position.
“We receive an average of 3.4
million visits to our jobs section each month, which is indicative of the
volume of people posting and searching for vacancies in the UAE.” Mujika said. “As the
UAE’s leading classifieds platform, we are constantly looking for ways to
improve our offering and services to facilitate and streamline the recruitment
process.”
Mujika
said the company is still looking to continue to innovate the platform to fit
the needs of employers and job seekers in the region.
“This year we have implemented
several features to enhance the job application process for both employers and
job seekers.” Mujika
said. “We are constantly looking for ways to enhance our offering and provide
the dubizzle community with an unparalleled service. The team works tirelessly
behind the scenes to conceptualize and develop new features and services which
will be launched in due course. … In addition to this, we always listen to the
feedback from our users and work to implement updates and service upgrades to
suit our user’s needs. This allows us to continuously strengthen dubizzle’s
position as a leading classifieds platform by adding value to the job seeking
process.”
Mujika said that the platform sees a lot of activity in accounting,
secretarial and sales fields, with over 10 million accounting professionals
jockeying for roles in 2015. Applicant volumes for secretarial and sales roles,
she said, were 5 million and 4 million
respectively.
