Qatar Airways has rebranded its cabin crew
recognition program, Kafou — which means “job well done” — and added colleague feedback on its flights.
With Kafou, multiple sources and data combine to form a
system for recognizing stand-out cabin crew performance.
“We encourage our crew members on board to constantly
challenge themselves to deliver customer experience that is personalized,
purposeful and pleasant,” Qatar Airways Senior Vice President of Customer
Experience Rossen Dimitrov said. “Qatar Airways is extremely proud of the
men and women who serve as our brand ambassadors on board and their commitment
to excellence, and as such we wanted to extend upon our existing feedback
program, so that all of us — fellow colleagues and our loyal passengers — can
take part in congratulating cabin crew for a job well done.”
The company re-launched the program with the new branding at
an official ceremony in Doha. During the ceremony, Qatar Airways recognized
cabin crew members who have demonstrated the values that Qatar prides itself on
in delivering world-class service. The cabin crew members recognized were Jonathan
Michelsen, Elbert Hernandez, Hiba Rqfiq, Clarence Virtudazo and Nathanael Hovee.
