Saudi Electrical celebrates social media success

Saudi Electrical celebrates social media success
Saudi Electrical celebrates social media success

Saudi Electrical Company (SEC) recently announced that its “Alkahrabafriend” account on social media received close to 7,000 remarks in its first 191 days. 

The company immediately handled 91 percent of these remarks, led by Fahad Al Zamil, head of SEC customer services sector.

“Western Area people was the most interactive with“@alkahrabafriend” account, where 44 percent of the total notes have been received, while 27 percent from the Central Area, 17 percent from the South Area and 12 percent from the Eastern one,” Al Zamil said.

Al Zamil noted that roughly half of the comments on the account dealt with electrical equipment becoming unsafe due to tampering. 20 percent dealt with uncovered counters equipment problems. SEC technicians have helped these customers return the equipment to be safe. 

“Rapid response and following up by SEC specialists led to increasing followers interaction to inform the company about any equipment or facilities remarks -- stressing that the account is contributing to cooperation between the citizens and residents and the company -- and make them partners in supporting safety and security measures,” Al Zamil said.




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