UAE Exchange to sponsor Confederation Asian Football for five years
"We believe that sport is a binding force,” Gopakumar Bhargavan, marketing manager at the UAE Exchange, said. “We chose to partner with the AFC because soccer is right there when it comes to the disciples and emotional attachments to a worldwide amateur. Similarly, with a strong heritage of 36 years, the UAE Exchange brand has also grown to become a leading player in the money transfer market with its loyal customer base and the bond we share with her.”
Bhargavan noted that, for this reason, the company is thrilled to partner with AFC and become the exclusive brand money transfer and foreign exchange sponsor of national competitions until 2020.
“We believe that this sponsorship is synonymous with our strategic plans for us connect and engage with our customers on a much broader platform, while achieving an amateur public regional and world football,” he said.
Through the five-year agreement, UAE Exchange will sponsor 200 home game matches, including such event as the Asian Qualifiers - Road to Russia, the AFC U-19 Championship (2018), the AFC U-16 Championship (2018), the 2019 AFC Asian Cup in the UAE, and the AFC Futsal Championship 2020.